In SEO Training in Lahore, you will learn that image optimization is about ranking of images to rank better on Google or any other search engines. The optimization of images includes reducing the image size without affecting the quality in order to load the website faster. It is important because users needs website to load quickly within 2 seconds. The website page loading speed is relevant to the bounce rate your website receives that also impacts sales and revenue of your business. Search engines prefers and determines to rank a website based on website’s loading speed and bounce rate.
- Choose relevant images: It has become one of the common fact that users prefers images than reading any text. Image on your website should be relevant and of high quality to grab user’s attention and image must convey the message clearly. For SEO purpose, your own photos of business will be more good. In SEO Training in Lahore, you will also learn that images should be relevant to the content.
- Use high quality image format: Search engines usually prefer images of high quality and high resolution. If website contains images which are of poor quality and resolution then it will become distorted on mobile phones, therefore, it will not be good for SEO. JPEG and GIF file formats are the best and excellent.
- Name your images: For image optimization, it is necessary to follow the rules of search engines. Search engines crawls your website including image file names. Alt text must be added for image and keyword should be used to define the content for web crawlers. In SEO Training in Lahore, you will also learn how to name the images using alt tags.
- Thumbnails optimization: Usage of thumbnails is a great option but it requires optimization but it need to be used with care otherwise it will affect website loading speed. Also use alt tag for thumbnails.
- Sitemaps: If your images are not arranged in the website source code, the web crawler won’t be able to find them. For web crawlers, sitemap is required. Google image sitemaps will be better and good for Google to notice your images and to rank your images.
In Pakistan, ITHeight has been offering numerous IT trainings that covers from basics till advanced level. ITHeight also offers quality SEO Training that covers advanced SEO tips, tools and techniques and also covers image optimization. Visit ITHeight and get SEO Training in Lahore to learn about SEO image optimization.