To compose a content for search engine, it is not an easy task. Before working on SEO campaign, more focus should be on optimized content writing. In SEO Training in Lahore, you will come to know that search engine is completely different from human as it does not read content like human. To compose a content for ranking better on search engine, rules of search engine must be followed. It has been said that Content is King in SEO.
- Title optimization: Title should be chosen at first carefully when composing optimized content for search engine. Keywords must be used in title as search engines looks at the title first. Keywords should be incorporated in such a way that it don’t annoy the reader. For the best keyword research, use Google Keyword Planner. In SEO Training in Lahore, Google Keyword Planner will be used for keyword research.
- Meta Description: Meta description is one of the essential factor for SEO content. Meta description is defined as a brief summary of web page of a website. It should be of less than 150 characters that is set by search engines. Use the keywords of title in meta description.
- Heading tags: To structure the content, optimization of heading tags are also required. Use keywords in heading tags i.e. h1, h2 and h3 tags which are good for search engines. With the help of SEO Training in Lahore, you will understand the importance of heading tags in SEO.
- Keyword density: Keyword density is very essential factor in SEO content and keywords should be used between 2-3% in the content as compared to the use of words in the content.
- Keywords: Keywords must be added in the first and last sentence of the content as it helps in gaining better rank on search engines.
In Pakistan, there are very few training center that offers quality SEO from basics till advanced level. Among those training centers, ITHeight has become one of the training center that has been offering SEO Training from last few years. In SEO Training at ITHeight, content writing is also covered in detail. Visit ITHeight and get SEO Training in Lahore to learn how to compose SEO friendly content.